ICC & Twitter join forces to launch first ever ICC Cricket World Cup experience for fans worldwide
Highlights include World Cup Timelines, #AskTheCaptain, #PlayOfTheDay and much more
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Here are five experiences that cricket fans globally can look forward to.
ICC Cricket World Cup Timeline
A special ICC Cricket World Cup Timeline has been designed within all of Twitter’s platforms, from iOS to Android and also twitter.com. There are two timelines, Tournament and Match, which will give fans an instant snapshot of the match with commentary, expert and fan Tweets all coming through to a central point.
Users will also be to tweet with the official tournament and match hashtags from right within this timeline. In a first for global cricket, there will also be a dedicated tab for photos, consumer video and Vine videos to give fans inside access to the year’s biggest sporting event. For mobile, this experience is available to all users who have updated to the latest version of the Twitter app.
#AskTheCaptain
In addition to showcasing relevant Tweets during the game, ICC is giving cricket fans around the world a chance to make dreams come true in each of the 49 World Cup matches. By Tweeting to @ICC with the hashtag #AskTheCaptain, Twitter users across the world can participate in the post-match interviews and get closer to the action then ever before.
At every match, one Tweet containing a question will be picked up by the commentators and asked to the winning captain live on global Television feed during the post-match presentation.
